Given that the origin of the cocoa beans of this chocolate bar is Ecuador, you can see that I was looking forward to this, having liked most of the chocolate that is made from cacao from there. Kaoka is a small French chocolatier whose Bio Equitable promise means that they pursue a close partnership with cocoa producers, with the intention of working towards a sustainable relationship that includes economic and social benefits (similar to many Fair Trade chocolate companies). The cacao content is high, at 80%. The ingredient listing is fairly good, organic cocoa mass, organic raw cane sugar, sunflower lecithin and organic vanilla essence (good, but perhaps it would be better without the lecithin and vanilla - I've become convinced that you don't really need those, but at least they are better than artificial ingredients).
How does it taste? Not bad, a fairly good chocolate, though I think that it would have done better at 70-75% cacao content, something seemed either too strong or out of whack for me to really enjoy it.